Public Relations
From Career Resources @ Simmons
Go to: Career Resources by Major or Field | Library Research Guides
Contents |
Descriptive Career Information
Occupational Outlook Handbook - Public Relations Specialists
Information about the nature of public relations work, training and advancement, working conditions, competition, earnings, and related occupations.
http://www.bls.gov/oco/ocos086.htm
Job Banks and Searching Advice
Adweek
Adweek magazine has a classified section in which you can browse jobs and post your resume. The site also has useful industry news and job-searching tips.
http://www.adweek.com/aw/index.jsp
All About Public Relations
The independently maintained website All About Public Relations features good career advice articles written by public relations experts.
http://aboutpublicrelations.net/jobsinpr.htm
Opportunities in Public Affairs
Opportunities in Public Affairs lists select public relations jobs in the Washington, D.C. area for free. A subscription fee is required to view all 200 of their job listings.
http://www.brubach.com/pr.htm
PRWeek Jobs
Register for this national job database from PR Week to recieve job alerts matching your credentials.
http://www.prweekjobs.com/home/index.cfm
Public Relations Society of America (PRSA)
Their web site has a free active national job board and, for a fee, they will make résumés available to potential employers.
http://www.prsa.org/jobcenter/main/index.asp
Employer Directories
The Holmes Report - The 50 Best Agencies to Work for
The public relations newsletter The Holmes Report offers a list of the 50 best public relations agencies to work for.
http://www.holmesreport.com/agencies/bestagencies_top10.cfm
Associations
American Association of Advertising Agencies (AAAA)
National trade association for advertising agency business professionals.
http://www.aaaa.org/eweb/startpage.aspx
American Advertising Federation (AAF)
National professional organization with conference information as well as its own job bank.
http://www.aaf.org/
Advertising Women of New York (AWNY)
Professional organization for women in the Advertising Industry in the New York area, includes newsletter, calendar of events, career advice and job bank.
http://www.awny.org/
Council of Public Relations Firms
Membership organization for public relations firms represents the business of public relations.
http://www.prfirms.org/
Public Relations Society of America (PRSA)
The world's largest professional organization for public relations practitioners. There is also a Boston Chapter with a Young Professionals Member Group and a Student Society.
http://www.prsa.org/
Market Trends
Corporate trend forecast: 2008
This article from PR Week outlines emerging trends in the PR field, including job growth, the consumer base and technological innovation.
http://www.prweekus.com/Corporate-trend-forecast-2008/article/105303/
"Teaching international public relations: An examination of individual and institutional attributes of public relations educators in the U.S."
Jane W. Peterson and Angela Mak write this for Public Relations Review; Nov2006, Vol. 32 Issue 4, p416-419. Some consider international public relations to be the fastest growing sector in public relations practice. This article reports on a study that examines the attributes of selected PR educators and institutions with regard to teaching international PR.
http://0-search.ebscohost.com.library.simmons.edu/login.aspx?direct=true&db=a9h&AN=23049065&site=ehost-live
The incredible shrinking newsroom: This and other fearless forecasts for the media in 2007
[Simmons username and password required to view article]
From Public Relations Tactics, March 2007, Vol. 14 Issue 3, p24-24.
This article presents a forecast of public relations trends in the United States for year 2007
http://0-web.ebscohost.com.library.simmons.edu/ehost/detail?vid=1&hid=115&sid=c58b9728-928a-436c-afcc-d3b4a2152349%40sessionmgr106
The 2006 State of the Profession Opinion Survey: Exploring perceptions, issues, trends and challenges
[Simmons username and password required to view article]
From Public Relations Tactics, January 2007, Vol. 14 Issue 1, p12.
This article reports on the survey result of status of the Public Relations Profession for 2006, conducted by the Public Relations Society of America (PRSA) and the Bacon's International in the U.S.
http://0-web.ebscohost.com.library.simmons.edu/ehost/detail?vid=1&hid=104&sid=5448d73f-8276-4f1d-b695-0da1cb9a3db0%40sessionmgr104
Related Pages
